Read out the incredible summer internship of Andrea Wollin, one of our Co-Presidents, and her experiences working at the International Tennis Hall of Fame!
By: Andrea Wollin
This summer I was a marketing intern for the International Tennis Hall of Fame in Newport, Rhode Island. A majority of the work I did all led up to the organization’s biggest event of the year; an ATP World Tour singles and doubles tournament. I was one of three marketing interns and one of about fifteen interns in the office in general.
As a marketing intern, it was my job to create advertising packages with collateral to deliver to hotels and tennis clubs in the New England Region, organize all of the media credentials and headshots for the tournament staff and update the website with new information regarding the tournament and new products being sold on site. I also assisted the Hall of Fame’s marketing manager and marketing director in making a display for the airport nearby, reviewing spreadsheets, and creating up-to-date documents for the tournament press.
During the tournament, I was either in the press room updating the stats folder, helping and informing the press and organizing photo files from that day, or I was at the Center Court stadium match in the audio booth sitting next to the MC, recording the sponsor blurbs and commercials said/shown at each changeover and giving the winners of the matches balls to sign and throw into the audience. The tournament was seven full days and during that time I was able to attend a press conference with the new Hall of Famers, meet many of the previous Tennis Hall of Fame inductees, and watch a lot of amazing tennis.
Overall, I really enjoyed my summer at the Tennis Hall of Fame. I feel as though I have gained hands on experience working with the press. I have seen the behind-the-scenes work it takes to put on a large event and I’ve learned what it means to be in the marketing profession. I have acquired new technical skills with adobe products, excel and the organization of files and important materials, as well as new team building skills working on large scale projects with the other interns. I would definitely recommend an internship at the International Tennis Hall of Fame for anyone who is interested in learning about sports marketing or marketing in general!